{"id":149,"date":"2026-07-23T04:28:45","date_gmt":"2026-07-23T04:28:45","guid":{"rendered":"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/?page_id=149"},"modified":"2026-07-28T13:31:45","modified_gmt":"2026-07-28T13:31:45","slug":"about","status":"publish","type":"page","link":"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/about\/","title":{"rendered":"About Us"},"content":{"rendered":"\n<section class=\"about-banner\">\n\t<div class=\"container-fluid\">\n\t\t<div class=\"about-banner__hero\">\n\t\t\t<div\n\t\t\t\tclass=\"about-banner__hero-overlay about-banner__hero-overlay--dark\"\n\t\t\t><\/div>\n\n\t\t\t\t\t\t\t<img\n\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/01JCG6VSK0QA8Y4ZQPQ1SR4DH0.jpg\"\n\t\t\t\t\talt=\"About Us\"\n\t\t\t\t\/>\n\t\t\t\n\t\t\t\t\t\t\t<h2>\n\t\t\t\t\tAbout Us\t\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"about-banner__story\">\n\t\t\t<div class=\"row\">\n\t\t\t\t<div class=\"col-8 about-banner__story-content\">\n\t\t\t\t\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\tOur Story\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"about-banner__story-text\">\n\t\t\t\t\t\t\t<p>Sdeira Group began as KEZAD Communities a part of AD Ports Group\u2019s Economic Cities &amp; Free Zones, a vision grounded in the UAE\u2019s history and spirit of unity. From these origins, we have transformed, evolving into a force in investment and asset management that stands for enduring value and embodying strategic planning and progress, with a clear vision for the future that honours our past achievements.<\/p>\n<p>Named after the historic Seih Sdeira, the birthplace of the unity that resulted in the establishment of the United Arab Emirates, our name carries a legacy of milestones and profound insight.\u00a0 Every project and community we shape echoes our heritage and value, and every investment we make is not just a business decision; it is a commitment to aligning with our leadership\u2019s vision to elevate the quality of lives, enhance opportunities, and inspire sustainable growth.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"col-4 about-banner__story-graphic\">\n\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/mask-D_Ye2bzw.svg\"\n\t\t\t\t\t\t\talt=\"Our Story\"\n\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\r\n<section class=\"content-card-image about-history-block wp-block-meta-box-content-card-image\" style=\"background-color: ;\">\r\n\t\t<div class=\"container\">\r\n\t\t<div class=\"cis_container\">\r\n\t\t\t<div class=\"section-content cis-mobile-img-top\" style=\"flex-direction: row;\">\r\n\t\t\t\t\t\t\t\t\t<div class=\"img-card col-md-6 \">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/01JB8ZZWNGKYG6MPMYTAY3GMXE.png\" alt=\"History\" class=\"\">\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\r\n\t\t\t\t<div class=\"con-card col-md-6\">\r\n\t\t\t\t\t<div class=\"section-text-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"section-title\">History<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"section-description\">\r\n\t\t\t\t\t\t\t\t<p>Sdeira Group is inspired by the historic site of Seih Sdeira, where two great leaders met to unite the emirates into one country. This pivotal location marked the beginning of a nation and the birth of a collective identity rooted in community and harmony. Our name honours this legacy, embodying our dedication to nurturing growth, fostering opportunities, and shaping a future that reflects the vision of our founding fathers.<\/p>\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\n\n\r\n\r\n<section class=\"key-information-grid about-mission-vission wp-block-meta-box-key-information-grid\">\r\n    <div class=\"container\">\r\n\t\t<div class=\"kig-container py-4\">\r\n\t\t\t<div class=\"grid\"><div class=\"divide-div\"><h2>Our Mission<\/h2><p>To drive meaningful impact through smart investments that promote sustainable communities and add lasting value for our stakeholders.\u00a0<\/p><\/div><div class=\"divide-div\"><h2>Our Vision<\/h2><div>\r\n<div>\r\n<div class=\"mt-10 md:grid grid-cols-12 gap-x-20 md:ml-0  ml-6\">\r\n<div class=\"col-span-6 md:ml-3 md:mb-0 mb-10 md:mt-0 mt-10\">\r\n<div class=\"false font-face-din-ultralight text-[#4D4D4D] text-[1.1rem]\">\r\n<p>Guided by a vision to build a portfolio of high-performing assets which prioritise operational efficiency, financial resilience, and quality. We aim to redefine investment in community living with a focus on sustainable growth.\u00a0<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div><\/div><\/div>\t\t<\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n\n\n\n<div\n    dir=\"ltr\"\n    style=\"background-image: url(&#039;https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/01JCG72FSQM7HCBYHC27Q176RG.jpg&#039;);background-position: 50% 37%;background-repeat: no-repeat;background-size: cover\" class=\"banner-with-cta h-[25rem] w-full relative md:mb-0 wp-block-meta-box-banner-with-cta\">\n    <div class=\"bg-mainColor\/10 absolute top-0 size-full\"><\/div>\n\n    <div class=\"bg-[#911A1D]\/10 absolute top-0 size-full\"><\/div>\n\n    <div class=\"bwc-content mx-auto md:px-[4rem] px-[1rem] pt-10\">\n\n        \n        <p class=\"w-[100%] text-[1.2rem] text-white font-face-din-light md:mt-10 mt-5\"><\/p>\n\n    <\/div>\n\n    <\/div>\n\n\n<section class=\"sdeiragroup-our-values\">\n\t<div class=\"container\">\n\t\t<!-- Our Values -->\n\t\t<div class=\"our-values\">\n\t\t\t<div class=\"our-values-image\">\n\t\t\t\t<img\n\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/01JCGB2QN0XG9HJRJFPQM1HNZY.jpg\"\n\t\t\t\t\talt=\"Our Values\"\n\t\t\t\t\/>\n\n\t\t\t\t<svg\n\t\t\t\t\tclass=\"image-pattern\"\n\t\t\t\t\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n\t\t\t\t\tviewBox=\"0 0 452.118 589.946\"\n\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t>\n\t\t\t\t\t<g transform=\"translate(0.75 1.679)\">\n\t\t\t\t\t\t<path\n\t\t\t\t\t\t\td=\"M253.958,153.2,0,380.836V330.671a25.722,25.722,0,0,1,8.556-19.154l245.4-219.972Z\"\n\t\t\t\t\t\t\tfill=\"none\"\n\t\t\t\t\t\t\tstroke=\"#e19b32\"\n\t\t\t\t\t\t\tstroke-width=\"1.5\"\n\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<path\n\t\t\t\t\t\t\td=\"M270.294,48.493,70.544,227.546V188.083a20.224,20.224,0,0,1,6.726-15.061L270.294,0Z\"\n\t\t\t\t\t\t\tfill=\"none\"\n\t\t\t\t\t\t\tstroke=\"#ddb275\"\n\t\t\t\t\t\t\tstroke-width=\"1.5\"\n\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<path\n\t\t\t\t\t\t\td=\"M450.618,77.675l-349.189,313V324.3a24.934,24.934,0,0,1,8.294-18.575L450.618.15Z\"\n\t\t\t\t\t\t\tfill=\"none\"\n\t\t\t\t\t\t\tstroke=\"#da7329\"\n\t\t\t\t\t\t\tstroke-width=\"1.5\"\n\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<path\n\t\t\t\t\t\t\td=\"M426.473,213.519,10.278,586.587V510.892a29.119,29.119,0,0,1,9.674-21.674L426.473,124.826Z\"\n\t\t\t\t\t\t\tfill=\"none\"\n\t\t\t\t\t\t\tstroke=\"#911a1d\"\n\t\t\t\t\t\t\tstroke-width=\"1.5\"\n\t\t\t\t\t\t\/>\n\t\t\t\t\t<\/g>\n\t\t\t\t<\/svg>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"our-values-content\">\n\t\t\t\t<h1>Our Values<\/h1>\n\n\t\t\t\t<p>\n\t\t\t\t\tSdeira Group is guided by a commitment to integrity, sustainable growth, and long-term vision. Our core values form the foundation of our business approach, with steadfast dedication to upholding ethical practices, operational transparency, and social responsibility. This commitment is reflected in our robust investment portfolio, which underscores our evolution, and reflects our role in supporting regional development and growth.\t\t\t\t<\/p>\n\n\t\t\t\t<img\n\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/aboutpattern-CA76HJyP.png\"\n\t\t\t\t\talt=\"\"\n\t\t\t\t\tclass=\"values-pattern\"\n\t\t\t\t\/>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<!-- Values -->\n\t\t<div class=\"values\">\n\t\t\t<h2>Values<\/h2>\n\n\t\t\t<div class=\"values-list\">\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<div class=\"value-item\">\n\t\t\t\t\t\t<img\n\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/01JBVJEX5KWZ4QJ932VDTACEY3.png\"\n\t\t\t\t\t\t\talt=\"Excellence \"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<h3>Excellence <\/h3>\n\n\t\t\t\t\t\t<p>\n\t\t\t\t\t\t\tWe build strong, strategic partnerships and create a business-friendly ecosystem to contribute to the UAE\u2019s economic appeal and global competitiveness.\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<div class=\"value-item\">\n\t\t\t\t\t\t<img\n\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/01JBVJEX5KWZ4QJ932VDTACEY3.png\"\n\t\t\t\t\t\t\talt=\"Care \"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<h3>Care <\/h3>\n\n\t\t\t\t\t\t<p>\n\t\t\t\t\t\t\tWe empower entrepreneurs and champion innovative practices that promote sustainable growth and long-term impact, by nurturing creativity and resilience.\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<div class=\"value-item\">\n\t\t\t\t\t\t<img\n\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/01JBVJEX5KWZ4QJ932VDTACEY3.png\"\n\t\t\t\t\t\t\talt=\"Innovation\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<h3>Innovation<\/h3>\n\n\t\t\t\t\t\t<p>\n\t\t\t\t\t\t\tWe are committed to enhancing the quality of life for the people in our communities, and society as a whole. Our community-focused initiatives prioritise well-being, sustainability, and meaningful support, promoting a healthier, more inclusive environment for everyone.<br \/>\r\n<br \/>\r\n\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section class=\"growth-timeline wp-block-meta-box-history-timeline-slider\">\n\t<div class=\"container-fluid\">\n\t\t<div class=\"growth-timeline__header\">\n\t\t\t\t\t\t<h2>\n\t\t\t\tOur Growth\t\t\t<\/h2>\n\t\t\t\t\t\n\t\t\t\t\t\t<p>\n\t\t\t\tWe have demonstrated consistent year-on-year growth, expanding our footprint and enhancing our offerings to meet the evolving needs of residents and businesses in the region.\t\t\t<\/p>\n\t\t\t \n\t\t<\/div>\n\n\t\t<div class=\"growth-timeline__carousel\">\n\t\t\t<button type=\"button\" class=\"growth-timeline__nav growth-timeline__nav--prev\" aria-label=\"Previous\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"14\" viewBox=\"0 0 13.812 23.381\">\n\t\t\t\t  <path d=\"M21.236,26.563l-10.63-10.63L21.236,5.3\" transform=\"translate(-8.485 -4.243)\" fill=\"none\" stroke=\"currentColor\" stroke-miterlimit=\"10\" stroke-width=\"3\"\/>\n\t\t\t\t<\/svg>\n\t\t\t<\/button>\n\n\t\t\t<div class=\"growth-timeline__viewport swiper\">\n\t\t\t\t<div class=\"growth-timeline__track\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2005\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/ZonesCorp-Accommodations.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"ZonesCorp Accommodations\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2005\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>ZonesCorp Accommodations<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Allocation lands for staff\u00a0 accommodations\u00a0 purposes &amp; establishing\u00a0 a specialized unit for\u00a0 staff accommodation under ZonesCorp.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2007\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/BOT-Partnerships.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"BOT Partnerships\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2007\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>BOT Partnerships<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Signing contracts\u00a0 with private partners to\u00a0 develop staff\u00a0 residential\u00a0 cities\u00a0 under (B.O.T) system.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2009\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/ZonesCorp-Design-Standards.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"ZonesCorp Design Standards\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2009\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>ZonesCorp Design Standards<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>ZonesCorp issues the first version of staff accommodation design standards and specifications and the operational guidelines.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2011\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/Musaffah-Al-Mafraq-Operations.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"Musaffah &amp; Al Mafraq Operations\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2011\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>Musaffah &amp; Al Mafraq Operations<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>The new regulated staff accommodation cities in Musaffah &amp; Al Mafraq started their operations.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2020\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/AD-Ports-Management.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"AD Ports Management\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2020\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>AD Ports Management<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Abu Dhabi Ports Group was mandated to operate and manage the staff accommodation cities in the Emirate of Abu Dhabi.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2021\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/KEZAD-Communities-1.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"KEZAD Communities\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2021\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>KEZAD Communities<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Establishing Kezad Communities offers comprehensive solutions to enhance employee wellbeing throughout its value chain and within its new developments.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2022\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/Razeen-Cities-Launch.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"Razeen Cities Launch\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2022\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>Razeen Cities Launch<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Razeen Residential Community, located south of Al Wathba along the Abu Dhabi-Al Ain Highway and Truck Road E30, is near the Industrial City of Abu Dhabi.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2023\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/Strategic-Merger.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"Strategic Merger\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2023\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>Strategic Merger<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>KEZAD Communities and Al Eskan Al Jamae Strategic Merger.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<article class=\"growth-timeline__slide\" data-year=\"2024\">\n\t\t\t\t\t\t\t<div class=\"growth-timeline__media\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/wpvip.adportsgroup.com\/sdeiragroup\/wp-content\/uploads\/sites\/43\/2026\/07\/Brand-Identity-Unveiling.jpg\"\n\t\t\t\t\t\t\t\t\t\talt=\"Brand Identity Unveiling\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"growth-timeline__year\">\n\t\t\t\t\t\t\t\t\t2024\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"growth-timeline__content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>Brand Identity Unveiling<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>From KEZAD Communities to SDEIRA Group: A Transformative Journey Inspired by the UAE&#8217;s Rich History and Spirit of Unity.<\/p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"growth-timeline__fade\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t<button type=\"button\" class=\"growth-timeline__nav growth-timeline__nav--next\" aria-label=\"Next\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"14\" viewBox=\"0 0 13.812 23.381\">\n\t\t\t\t  <path d=\"M21.236,26.563l-10.63-10.63L21.236,5.3\" transform=\"translate(-8.485 -4.243)\" fill=\"none\" stroke=\"currentColor\" stroke-miterlimit=\"10\" stroke-width=\"3\"\/>\n\t\t\t\t<\/svg>\n\t\t\t<\/button>\n\t\t<\/div>\n\n\t\t<div class=\"growth-timeline__progress\">\n\t\t\t<div class=\"growth-timeline__progress-line\">\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"0\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2005\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"1\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2007\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"2\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2009\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"3\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2011\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"4\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2020\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"5\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2021\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"6\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2022\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"7\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2023\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"growth-timeline__point\" data-index=\"8\">\n\t\t\t\t\t\t<span class=\"growth-timeline__dot\"><\/span>\n\t\t\t\t\t\t<span class=\"growth-timeline__label\">\n\t\t\t\t\t\t\t2024\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":40,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_trash_the_other_posts":false,"editor_notices":[],"footnotes":""},"class_list":["post-149","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About Us | Sdeira Group<\/title>\n<meta name=\"description\" content=\"About Us | Sdeira Group\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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